Madame Tussauds has done it again. The museum’s latest creation, unveiled last Wednesday (March 19), managed to capture Beyoncé’s likeness with impressive accuracy according to fans.
The wax sculpture, which depicted the singer in an attire appropriate for her newfound status as a Country music icon, was largely well received by audiences, who praised its attention to detail and uncanny resemblance to the artist.
Its accuracy, however, became a double-edged sword, as it also revived a debate that has followed Beyoncé since her incursion into the music genre, with netizens arguing that the singer “looks white.”
From viewers criticizing the statue’s “patriotic Americana” look, to others speculating about Beyoncé’s skin color, it’s clear that the sculpture captured the attention of netizens for more than just its technical excellence.
Madame Tussauds unveiled its latest Beyonce wax sculpture, celebrating the artist’s status as a Country music icon
Image credits: beyonce
As comments poured in, fans questioned whether the figure truly represented the Beyoncé fans once knew—not just in skin tone, but in terms of cultural identity.
“But she’s white now?!” one user commented, echoing the sentiments of many who feel the singer had distanced herself from her Black roots.
The wax figure’s blonde hair, cowboy hat, and Texas-themed t-shirt were also targeted by critics who felt these choices symbolized Beyoncé’s embrace of a culture often associated with white Americans, rather than the Black culture that once defined much of her repertoire.
Image credits: beyonce
On the other hand, most fans steered away from critical statements and celebrated the wax figure as one of the most accurate renditions of the singer yet. “This is the best Beyoncé wax figure, it’s so scary and accurate,” one user said.
Fans of Madame Tussaud’s praised the figure as a marked improvement over previous depictions of the singer, with the 2004’s version being particularly ridiculed for looking like a “drunk version” of Beyoncé.
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A similar fate befell 2008 and 2009’s iterations, which were criticized for looking even less accurate than the original.
The museum went back to the drawing board after that, with no new figures being unveiled until 2014, which showed marked improvements in terms of facial accuracy. 2017 and 2019 editions were also praised, with the latter being unveiled at a ceremony in England with the attendance of the Royal Family.
The unveiling follows speculation by critics who theorized the singer had “bleached” her skin in order to look “whiter”
Image credits: Grévin Museum Paris
The debate about Beyoncé’s appearance and embrace of Country music culture isn’t new, reaching an all-time high after her record-breaking win at the 2025 Grammys, where she became the first Black woman to win Best Album for that music genre.
After her win, social media filled with comments by viewers who suggested the singer had “bleached” her skin in order to look “whiter.”
Image credits: LeahRemini
“It’s called going from R&B and HipHop to Country,” one netizen joked. From changes in lighting, camera technology, skin bleaching, aging, and even accusations of racism, netizens shared their theories with each other, unable to reach a consensus.
I am screaming! And loving all the tweets!
This perimenopausal woman will take any and all comparisons to the beautiful Beyoncé! https://t.co/d8qVR90tcQ
— Leah Remini (@LeahRemini) February 8, 2024
Among the most straightforward explanations put forward by users were the interplay of lighting and makeup at high-profile events such as the Grammys.
“It’s all about the cameras and the stage lighting! People can look dramatically different depending on factors like this,” one user explained.
According to experts, the singer’s skin may appear lighter due to a combination of makeup, lighting, and her honey-blonde hairstyle
Image credits: Madame Tussauds Sydney
To better understand the underlying causes of the debate and the perceived changes in Beyoncé skin, Bored Panda spoke with Romina Sotello, a professional makeup artist and hairdresser based in Toronto, Canada, who dismissed the idea of Beyoncé having whitened her skin.
Image credits: rachellord22
At the time, the stylist explained that the changes were most likely due to a combination of makeup and hairstyling, which can “change the perception of someone’s skin tone.”
@kate_garnDay 223.♬ original sound – kate_garn
“Dark hair creates a frame that highlights the skin, while blonde or ash tones can soften the contrast and make the skin appear lighter,” pointing towards the artist’s hairstyle as the most important factor.
“[She] has worn honey blonde hair for years, which already influences the perception of her skin color,” she explained, adding that the way she combs her hair allows for light to reflect more onto her face, while curvier styles often create shadows that deepen the appearance of skin color.
“I don’t think she whitened her skin,” she concluded.
“Nailed it.” Netizens congratulated the museum, believing the sculpture successfully captured Beyoncé’s likeness
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The post “She’s White Now?!”: Beyoncé’s New Country-Themed Wax Figure Divides The Internet first appeared on Bored Panda.
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