Once a year, at the very beginning of autumn, the whole world – okay, a significant part of it, with bated breath, opens the coveted link to the broadcast, and queues of thousands outside Apple stores begin to nervously move. Millions of eyes watch as a respectable gray-haired gentleman comes out onto a beautiful minimalist stage with a huge screen… and says approximately the same words as a year ago. Only with different numbers.
Yes, you were absolutely right, Apple Event 2023 took place yesterday, where Tim Cook presented the iPhone 15 with the long-awaited USB-C connector, a new version of the Apple Watch and some more interesting things. A cult event, in general. And the world reacted to it with numerous memes and posts, so please feel free to watch the selection of the best ones collected by Bored Panda.
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The tradition of grandiose Apple presentations goes back more than two decades – to the era of Steve Jobs. Though if the co-founder of the company was probably one of the greatest speakers in the modern history of humanity, and each presentation truly became a work of art, then Mr. Cook, with all due respect to him, is inferior to his predecessor as a presenter and showman. However, this in no way diminishes the quality of the products that Apple proudly presents every year.
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I wonder, by the way, if anyone has done a kind of quiz – to guess the year and model of the iPhone based on random frames from the presentation! The guys from Cupertino have found their signature, recognizable style of presentation, and adhere to the same tactics year after year. Which, however, invariably brings them overwhelming success. Even though, for example, USB-C appeared on Android smartphones about ten years ago. The ability to present even a familiar technology as a unique feature is another strong point of Apple. No sarcasm, really.
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The so-called “Clarke’s Third Law”, formulated many years ago by one of the greatest sci-fi writers of all time, Sir Arthur C. Clarke, states: “Any sufficiently advanced technology is indistinguishable from magic.” Well, Apple adds another signature pinch of magic here – remember how in the fairy tale about Cinderella, the carriage turned into a pumpkin at the twelfth stroke of the tower clock? Just like with a wave of a magic wand, previous versions of the iPhone, already completely monstrous in their technical stuffing, instantly turn into junk. And this is also the subject of many memes by netizens from here, there and everywhere.
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And yet, according to recent Forbes statistics, iPhones occupy the first four places among the best-selling smartphones of 2023 – and now, after the Apple Event 2023, they will perhaps occupy more than half of the top ten. And this, you see, means something! At the end of the day, the huge number of memes and similar reactions only confirms the enormous popularity of the company and its products. So now please enjoy these memes, maybe add your own in the comments below – and in the meantime I’ll go line up at the store for the iPhone 15…
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